grimacing face

This emoji represents a facial expression made in uncomfortable or awkward situations. It is often used when making a mistake or in embarrassing situations.

It's frequently used to express difficult situations when messaging with friends. It's used to mean 'Sorry' or 'What should I do...'.

In Western cultures, this emoji is mainly used to lighten awkward or uncomfortable situations. Especially in English-speaking countries, it's often used with the meaning of an 'awkward smile,' and has a similar nuance to Korea's '^^;'.

The interpretation varies slightly depending on the culture. In Asian cultures, it tends to emphasize discomfort or embarrassment, while in Western cultures, it emphasizes a playful smile or awkwardness. On social media, it's often used to express 'cringe' situations.